HOME Italia arrives in China and becomes quarterly.
We are glad to announce a great development that will give an even more international image to the HOME Italia club project. HOME Italia is preparing to arrive in China thanks to an agreement with JZ Casa, one of the largest Made in Italy furniture that has a widespread network of showrooms. From October, the paper magazine will be distributed in all JZ Casa stores, luxury hotels, fairs and in the most important venues for our business and, in this way, the project will reach a higher level. This project is a proven system that unites companies and design professionals and that in a few months will give even greater visibility and will offer interesting business opportunities to all those who have chosen- and will choose- to become partners. In fact, the Chinese market is one of the most interesting ones for the furnishing sector. This is an indispensable reality for Italian brands that look to the East and want to catalyze the attention of consumers and contractors who are increasingly attentive to original and quality production. Liaison with China is also interesting for architects who will have the opportunity to make their work known throughout the country.
HOME Italia club “ambassador” will be the magazine that for the occasion will be published more closely becoming a quarterly. Among the pages of the magazine, in addition to the usual columns, interviews and housing and hospitality projects, some unpublished projects signed by Chinese architects and carefully selected will be recounted by our editorial team always attentive to the latest trends of the interior sector.
This is only the beginning of our entrepreneurial adventure in Asia and we will soon reveal more details…